UK PR for plastic surgeons — for GMC-registered plastic surgeons, aesthetic consultants, and cosmetic surgery clinics. Surgeon PR must comply with GMC Good Medical Practice guidance on advertising, ASA restrictions on cosmetic procedure advertising, and CQC rules for regulated clinics. Non-compliant promotional content can trigger GMC fitness-to-practise investigations.
Compliance essentials
- GMC Good Medical Practice on advertising (Domain 4).
- ASA CAP Code rules on cosmetic surgery.
- CQC registered provider requirements.
- No before/after imagery without strict compliance framework.
- No testimonials implying unverified outcomes.
UK surgeon publications
- Tatler Doctors List.
- Harpers Bazaar beauty.
- Good Housekeeping.
- Aesthetic Medicine.
- Consulting Room (trade).
Surgeon PR pricing
- Profile campaign: from £3,500.
- Clinic opening PR: from £4,500.
- Retainer: from £3,500 per month.