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Best PR Agency UK 2026

Stack of folded newspapers representing a feature in The Border Mail

Best Way to Get Featured in The Border Mail (2026): Guaranteed Albury-Wodonga News Coverage

The Border Mail has served Albury-Wodonga and the New South Wales–Victoria border region since 1903. United Press secures named, approved features on bordermail.com.au, live within 14 days of your approval or a 100% refund.

1903Founded by Hamilton and Decimus Mott
295,911Monthly digital audience, per the publisher
401,227Monthly cross-platform audience, per the publisher
2 statesNew South Wales and Victoria
DR 64Domain Rating in our network, do-follow link
≤ 14 daysGuaranteed features live within 14 days of approval

Audience figures from ACM’s Border Mail media page, checked October 2026. Network details from our publication network listing for bordermail.com.au.

Coverage area

One newspaper, two states

Albury sits in New South Wales and Wodonga in Victoria, separated by the Murray River. The Border Mail covers both cities as one community, along with the towns and farms of north-east Victoria and the southern Riverina.

That makes it unusual: a single feature can reach readers and businesses on both sides of a state border.

  • Albury, NSW
  • Wodonga, VIC
  • Wangaratta
  • Yarrawonga
  • Benalla
  • Corowa
  • Beechworth
  • Deniliquin
  • Mount Beauty

Reach as described by the publisher, ACM.

History

From the Border Morning Mail to bordermail.com.au

  • 1903First published as the Border Morning Mail and Riverina Times.
  • 1920Renamed the Border Morning Mail.
  • 1988Becomes The Border Mail.
  • 1999Moves from Dean Street, Albury, to Wodonga.
  • 2006The Mott family agrees to sell to Fairfax after more than a century.
  • TodayPublished by Australian Community Media (ACM) in print and online.

Source: The Border Mail history.

Reader profile

Who reads The Border Mail?

According to ACM, the audience is close to evenly split between men and women, and spread across every adult age group. Many are families, grocery buyers and people planning travel, so features about local services, food, health and tourism tend to suit the paper.

For a business, that means a broad local audience rather than a niche one.

18–34
21%
35–49
24%
50–64
30%
65+
18%

Audience by age, from ACM’s Border Mail media page.

For UK and international brands

Why a UK business might want Border Mail coverage

Regional Australian titles are a good fit when you have a real local connection. These are the stories that work best.

Agriculture

Farm technology, equipment and services for the region’s farming communities.

Food and wine

Exports, imports and partnerships with north-east Victoria’s wine and food producers.

Tourism

Travel brands linked to the Murray River and the nearby alpine region.

Health and services

New clinics, digital services or employers opening on the Border.

Working in these sectors? See our food and drink PR, wine and spirits PR and travel PR.

Reach more of Australia

Australian newspapers to pair with The Border Mail

These ACM titles are also in our publication network and listed as do-follow. We confirm terms before you book.

Titles available through our network, not a list of past clients. Want news to reach more media? Use our press release distribution service.

Example campaign plans

Three example Border Mail campaigns

Example plan · Agri-tech

A UK farm-tech company trialling with local growers

“British farm technology trial gets under way on the Border”

  • Guaranteed: Border Mail feature.
  • Angle: results for local farms.
  • Outcome sought: more trial partners.
Example plan · Wine

A London importer working with north-east Victorian wineries

“Local wines head to London shelves in new import deal”

  • Guaranteed: Border Mail and Bendigo Advertiser.
  • Angle: export opportunity for producers.
  • Outcome sought: new winery partners.
Example plan · Health

A digital health service launching in regional Australia

“New telehealth service aims to cut travel for Border patients”

  • Guaranteed: Border Mail and Canberra Times.
  • Angle: access to care in regional areas.
  • Outcome sought: sign-ups and clinic partners.

Illustrative plans with example headlines. They are not client results.

Client feedback

What clients say about United Press

★★★★★

“The team understood our industry and, more importantly, understood the story we needed to tell. Seeing our company featured across relevant publications gave us a much stronger presence when potential customers researched us.”

Olivia BennettMarketing Director
★★★★★

“United Press built our brand from launch to nationwide recognition. Real media coverage gave new customers the trust they needed — our ROI has been over 100:1, which blows my mind.”

Annabelle SparksGlobal Head of Marketing
★★★★★

“United Press helped us turn our company story into something journalists could genuinely engage with. The coverage gave our brand a level of credibility that was difficult to achieve through our own marketing channels.”

James WhitmoreFounder & CEO

United Press is a London PR agency at Brook’s Mews, working since 2001 with clients worldwide, and a winner or shortlisted at PRWeek, CIPR Excellence, UK Agency, PRCA DARE, The Drum and UK Social Media Communications Awards.

FAQ

Border Mail questions

How do I get featured in The Border Mail?

Pitch a genuine local story to the newsroom, or book a guaranteed feature through a publication network. With United Press, the placement is agreed in writing, you approve the article, and it goes live on bordermail.com.au within 14 days of your approval or you get a full refund.

Where is The Border Mail based?

In Wodonga, Victoria. It serves Albury in New South Wales and Wodonga in Victoria, plus the surrounding region.

Who owns The Border Mail?

It is published by Australian Community Media (ACM). The Mott family owned it for more than a century before agreeing to sell to Fairfax in 2006.

How big is its audience?

ACM lists a monthly digital audience of 295,911 and a monthly cross-platform audience of 401,227 for The Border Mail.

Is the link do-follow?

Our network lists Border Mail features as do-follow and not marked as sponsored. We confirm the link terms in writing before you book.

Can a UK company be featured?

Yes, best with a real local link, such as customers, a partner, a trial, an office or an event in the region.

How much does it cost?

There is no fixed price. Every campaign is planned around your goal and the titles you need. Share your goal and budget in the form below for a personalised plan.

Free plan

Ready to be featured in The Border Mail?

Tell us about your business and your link to the Border region. We will send a free plan with the angle, timing and any other Australian titles that fit.

Publication facts

The Border Mail: what you get, how long it takes and who it suits

The Border Mail is in our partner inventory. These are the facts we check before we quote, taken from the publisher’s current listing.

63Moz Domain Authority
64Ahrefs Domain Rating
Do-followA link to your website inside the article
1 weekPublisher turnaround (we quote up to 3 weeks)
AustraliaWhere its readers are
NewsSections this title runs

How a feature in The Border Mail works

  1. Tell us your goal. Use the short form below. Within 24 hours you get a free plan: the route and the timeline.
  2. Approve the story. We write it in The Border Mail’s own style and you sign off every word.
  3. It goes live. The publisher’s turnaround is 1 week; we quote up to 3 weeks.
  4. You get the proof. A live link and a short report. Trusted since 2001: if it is not published, you get a 100% refund.

Who The Border Mail suits

Companies that sell, hire or raise investment in Australia, and founders who want a recognisable news title on their “as seen in” list.

Good to know

  • Published as a feature article under the publisher’s own partner-content rules. We confirm the exact format in writing before you book.
  • Also accepts stories from health, CBD, crypto, betting and gaming and erotic businesses, which many titles do not.
  • Publisher turnaround 1 week. We quote up to 3 weeks so there is time for your approval and any edits.

Titles in the same area or sector you can combine with The Border Mail

Quick answers about The Border Mail

Can I get featured in The Border Mail?
Yes. The Border Mail is in our partner inventory. Tell us your goal on the form below and we reply within 24 hours with a free plan: the route and the timeline. You approve the article before it is published.
How long does a feature in The Border Mail take?
The publisher’s turnaround is 1 week once you have approved the article. We quote up to 3 weeks so there is time for your approval and any edits.
Is the link in The Border Mail do-follow?
Yes. The article in The Border Mail carries a do-follow link to your website, which search engines count.
What is The Border Mail’s domain authority?
Moz Domain Authority 63 and Ahrefs Domain Rating 64 at our last check (29 September 2026). Authority scores change over time, so we re-check before every booking.
Which titles go well with The Border Mail?
Titles in the same area or sector include The Canberra Times, Scoop, Men's Health and The Examiner. One story can run across several of them, so ask us for a combined plan that reaches more of the readers you care about.

Figures from the publisher’s listing in our partner inventory, checked 29 September 2026.