Best PR Agency UK 2026
Get Featured in NY Magazine & Be Seen by Millions
United Press helps your business get featured in NY Magazine — building your brand’s visibility, credibility and authority through real editorial coverage.
Trusted by 14,000+ founders, executives and growth-stage businesses.
Get Featured NowGetting Featured in NY Magazine Transforms Your Business
High-impact NY Magazine coverage builds credibility, improves SEO, and proves your prominence to prospects and investors.
Establish Trust & Authority
“As Featured in NY Magazine” is a powerful endorsement that signals your brand is noteworthy and credible.
Rank on Google’s First Page
High-domain-authority backlinks from NY Magazine get indexed by Google, boosting your SEO and visibility.
Enhance Your Digital Footprint
Recognition by a leading business publication reassures clients and helps you close deals.
Expand Your Reach
Expose your brand to a wider, influential audience of founders, executives and investors.
Boost Brand Authority
An NY Magazine placement showcases your expertise and positions you as a thought leader.
Convert 20–50% More
The trust of an NY Magazine feature lifts website conversion rates measurably.
Credibility That Opens Doors
When prospects see your brand recognised by NY Magazine, they instantly associate you with authority, reliability and professionalism.
- High-authority backlinks that lift your SEO
- The trusted “As Seen in NY Magazine” badge for your site
- Stronger engagement, loyalty and conversions
Results That Speak for Themselves
We Handle Everything, End to End
From strategy to writing to placement, our team and editorial network do the heavy lifting so your story lands in NY Magazine
- Tailored pitching built around NY Magazine’s editorial standards
- Direct access to our extensive contributor & editor network
- Compelling, newsworthy founder storytelling
- Comprehensive monthly reporting with live URLs
How Getting Featured in NY Magazine Works
A clear, guided path from first call to live link.
Consultation
We discuss your business and objectives to craft a tailored strategy aligned with your goals.
Article Creation
Our writers follow NY Magazine’s submission guidelines to draft an article tailored to your brand.
Publication
We pitch and place your story in NY Magazine and other top-tier outlets.
Review & Confirmation
You receive a list of live URLs showcasing your published article.
Trust Badge
Highlight your achievement with the “As Seen in NY Magazine” badge.
Conversion Boost
Watch credibility translate into a 20–50% lift in conversions.
Why Choose Us to Get Featured in NY Magazine
Guaranteed or Money-Back
If we don’t deliver your agreed placement, you get your money back.
Exclusive Network
Direct relationships with editors and contributors who make publishing decisions.
Customized Strategy
Publishing plans and copy tailored to your brand voice and goals.
Proven Track Record
A history of landing clients in the world’s leading publications.
Authority & SEO
High-authority coverage that lifts both reputation and rankings.
Transparent Reporting
Live URLs and monthly reports so you can prove every result.
“United Press built our business from launch to $30m in revenue in 2 years. Being featured in NY Magazine, Forbes, Entrepreneur and Bloomberg gave new customers the trust they needed. Our ROI has been over 100:1 — that blows my mind.”
New York Magazine is six magazines: choosing the right one is most of the work
New York was founded on 8 April 1968 by Clay Felker and Milton Glaser, and largely defined what a city magazine could be. It has been owned by Rupert Murdoch, by K-III, by the Wasserstein family and, from 2019, by Vox Media. In 2026 James Murdoch’s Lupa Systems acquired it, completing the transaction in July. Print appears fortnightly. The more important structure for anyone pitching is the digital family: Intelligencer, The Cut, Vulture, Curbed, Grub Street and The Strategist operate as six mastheads with their own editors and standards. Its critics have won Pulitzers, including Jerry Saltz and Andrea Long Chu. There is no single New York inbox, and treating the title as one outlet is the first error most British teams make.
Pick the masthead first
Intelligencer covers American politics and power. The Cut covers style, work and womanhood. Vulture covers film, television, music and comedy. Curbed covers design and property. Grub Street covers New York restaurants. The Strategist covers things worth buying. Naming the wrong one in your opening line ends the exchange immediately.
The Strategist needs US delivery
This is service journalism written for American readers, where writers and named experts recommend things they have used. A British brand must ship to the United States at a sensible cost, with a dollar price and a live product page. Without that, no writer can recommend it, no matter how good the product is.
Curbed and Grub Street are local
Two of the six mastheads are about the physical city. A London restaurant will not appear in Grub Street and a Manchester development will not appear in Curbed. British teams lose weeks pitching these desks on the strength of the parent title’s name. Check the geography before you write anything.
Ideas for The Cut and Vulture
These desks commission arguments, reporting and access. The route in is a person with something genuinely worth saying, an untold story, or an interview nobody else can arrange. A launch announcement rewritten to look like a feature proposal is transparent to editors who read dozens of them weekly.
Fortnightly print runs long
The magazine publishes every two weeks and closes well ahead of the cover date. Anything pinned to a British date needs raising early, or redirecting to digital, which moves daily. Choose deliberately at the start rather than discovering the lead time when the window has already shut.
Convert your Britishness
Use American spelling, dollar figures and American reference points. Say apartment rather than flat. Give a half-clause explaining any British institution instead of assuming the reader knows what a local council or a high street chain is. Every unexplained anglicism is a small tax on the editor’s attention.
Six mastheads, six kinds of story
Understanding the split is the whole exercise. Each vertical has a different reader, a different tone and different evidence requirements, and this is the shortest useful map of them:
- Intelligencer on American politics and power, covering Washington, elections, the courts and long profiles of the people who actually make the decisions
- The Cut on fashion, culture, work, money and relationships, mixing reported features with first-person essays, service pieces and long interviews
- Vulture on film, television, music, comedy and books, including criticism, episode recaps, awards analysis and the industry reporting behind all of it
- The Strategist on recommendation journalism, where writers and named experts endorse specific products they have genuinely used, with prices and purchase links attached
- Curbed on architecture, interiors and how New York gets built, and Grub Street on the city’s restaurants and food business
- The fortnightly print magazine, carrying long-form reporting, cover features developed over many weeks, criticism and the back-page Approval Matrix
Where British pitches to New York come apart
The failures here are unusually consistent, and unusually avoidable. Almost all of them come from pitching the brand rather than the specific masthead that might actually publish it.
- A pitch addressed to New York Magazine. Six mastheads, six teams. A generic approach signals that you have not read any of them properly.
- No US purchase route. The Strategist recommends what American readers can buy today. A checkout that only serves the UK ends the conversation.
- Geographic errors. Offering a British venue to Grub Street or a UK development to Curbed proves the section was never actually read.
- Product framing for an ideas desk. The Cut and Vulture want stories and access. A launch dressed as a feature proposal is spotted instantly.
- Missing the print lead. A British moment raised a fortnight out cannot reach a magazine that closed its pages some time before.
Not sure which of these applies to your story? Send it to ceo@unitedpress.uk and we will tell you straight.
New York Magazine questions from UK clients
Which part of New York Magazine should a British brand target?
It depends entirely on what you sell. A consumer product with US shipping belongs with The Strategist. A founder with a genuine argument about work, money or culture belongs with The Cut. An entertainment story belongs with Vulture. Almost nothing commercial belongs with Intelligencer, Curbed or Grub Street. Decide before writing a word.
Does The Strategist cover products made outside America?
Yes, provided an American reader can buy them without difficulty. Origin is not the barrier; availability is. You need US shipping at a reasonable price and delivery time, a clear dollar figure, and a product page that works from a US address. Writers also want to have used the item themselves before recommending it.
Is New York Magazine a local publication?
Both, depending on the masthead. It reports from New York and carries the city’s sensibility throughout, but The Cut, Vulture, The Strategist and Intelligencer all have national and international readerships. Curbed and Grub Street are genuinely city-specific. That distinction determines whether a British story has any chance before anything else does.
Does the 2026 change of ownership affect how we pitch?
Not in practical terms. James Murdoch’s Lupa Systems acquired the title from Vox Media in 2026, completing the deal in July, with the digital verticals moving as a group. The mastheads, editors and standards that matter to a pitch are unchanged. Relationships are still built vertical by vertical rather than at parent-company level.
How should a UK team handle timing?
Work to US Eastern time for digital, which means sending in the British afternoon rather than first thing. For print, work backwards from a fortnightly close and add several weeks on top. If your news is tied to a British date, decide early whether it is a digital story or something that needs a longer runway.
Get Featured in NY Magazine — FAQ
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NY Magazine Features, United Press Delivers
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