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MarketWatch is where millions of investors, analysts and finance professionals check what is moving and why. United Press is a London PR agency that helps UK and international companies reach it the honest way: earned stories pitched to MarketWatch reporters, labelled press release syndication that appears on MarketWatch’s press release pages, and guaranteed coverage in finance and national titles agreed in writing before anything is booked.
Somewhere tonight an investor will type your company’s name into a search bar. What will they find?
You have built something real. Maybe it is a fintech that took three years of late nights and regulatory paperwork. Maybe it is a mining, energy or agritech business finally ready for its first serious funding round. Maybe you lead a company on AIM, or one planning a US listing, and you know the next twelve months will decide whether the market believes your story.
You also know how investors behave. Before the call, before the data room, before the term sheet, they search. They want to see that respected financial media has noticed you. When they find nothing but your own website and a few social posts, doubt creeps in quietly. Nobody tells you it happened. The meeting simply goes cold.
That is why so many founders, CFOs and investor relations teams ask us the same question: how do we get featured in MarketWatch? It is a name that carries weight on both sides of the Atlantic. It sits inside the same Dow Jones family as The Wall Street Journal and Barron’s. And for a UK company with American ambitions, it can feel like a door that only opens for Wall Street.
It is not. But it does need the right key. United Press has helped companies earn attention since 2001 from Brook’s Mews, off Bond Street in London. This guide explains, without hype, every real route into MarketWatch in 2026, what each one can and cannot do for you, and how to build a financial media footprint that makes the next investor search work for you rather than against you.
Read it once. Then tell us your story. We will tell you honestly whether MarketWatch is the right stage, and which route fits.
Can a UK company get featured in MarketWatch?
Yes. A UK company can appear in MarketWatch in two honest ways. The first is earned editorial coverage: MarketWatch reporters, including its London bureau, write about UK and European companies when there is genuine market news, original data or expert insight that matters to investors. Editorial coverage cannot be bought and is never guaranteed. The second is labelled press release syndication: a press release distributed through a newswire package, such as PR Newswire with Yahoo Finance, can appear on MarketWatch’s press release pages within about three to five days, clearly marked as a press release, with no-follow links, and typically stays live there for around three months.
The best results usually come from combining both with guaranteed coverage in trusted finance and UK national titles, such as Reuters (DA 94, DR 93), Business Insider (DA 94, DR 92), The Times (DA 92, DR 91) and Investing.com (DA 90, DR 89), all agreed in writing with their label before anything is booked. That way investors, journalists and AI search tools find a consistent, credible story wherever they look.
Before you pitch any publication, understand who reads it and why. MarketWatch has almost three decades of history in financial news, and its place inside Dow Jones shapes everything about how it chooses stories.
MarketWatch launches as a financial news site, founded by Larry Kramer with backing from CBS and Data Broadcasting Corporation.
MarketWatch.com lists on Nasdaq during the first internet boom and becomes one of the best-known finance brands online.
Dow Jones, publisher of The Wall Street Journal and Barron’s, completes its acquisition of MarketWatch.
News Corp acquires Dow Jones, bringing MarketWatch into the same group as major titles in the US and UK.
MarketWatch opens a London bureau to cover UK and European markets for its global audience.
MarketWatch introduces a subscription model, focusing its newsroom on high-value market and personal finance journalism.
MarketWatch writes mainly for American investors, but its readers follow global markets closely. UK stories that matter to US portfolios, such as listings, cross-border deals and major market moves, travel well.
MarketWatch sits alongside The Wall Street Journal, Barron’s and Investor’s Business Daily. Its journalists follow the same high editorial standards, which is why its coverage carries weight with professionals.
Press Gazette reported the launch of MarketWatch’s London bureau in 2018, at a time when its UK readership was growing fast. UK and European companies are part of its everyday beat.
Coverage spans stock markets, the economy, earnings, personal finance, retirement, real estate, technology and crypto. Each beat has its own reporters and its own idea of news.
Like every serious newsroom, MarketWatch does not sell editorial stories. Any agency that promises a guaranteed MarketWatch article written by its reporters is not being straight with you.
MarketWatch also carries press releases supplied by distribution partners. These are labelled as press releases, sit apart from newsroom journalism and are the only route into MarketWatch that can be arranged in advance.
There are only three genuine ways for a company to appear on MarketWatch. Each one opens a different door, reaches a different reader and carries a different level of certainty. Most of our clients use more than one.
A journalist decides your news, data or insight deserves an article. This is the most powerful outcome, and the hardest. It needs a genuine market story and a well-researched pitch to the right reporter at the right moment.
| Certainty | Never guaranteed |
| Who decides | MarketWatch editors |
| Timing | Depends on the news cycle |
| Label | Independent journalism |
Best for: listings, big deals, original research, sharp expert commentary and market-moving news.
Your announcement is distributed through a newswire package that includes MarketWatch’s press release pages, together with Yahoo Finance and other finance portals. The text is yours, clearly labelled as a press release.
| Certainty | Agreed before booking |
| Turnaround | About 3–5 days |
| Live on MarketWatch | Around 3 months |
| Links & label | No-follow, sponsored |
Best for: funding rounds, launches, partnerships, results and US-market announcements that investors need to find.
Reporters need informed voices when markets move. A founder, economist, fund manager or analyst who offers fast, quotable insight can be cited in MarketWatch articles about their field.
| Certainty | Never guaranteed |
| Who decides | The reporter |
| Timing | Same day as the news |
| Label | Independent journalism |
Best for: building a long-term reputation as the go-to UK voice on your sector or market.
Our promise: we will never sell you a “guaranteed MarketWatch feature” dressed up as journalism. When we agree a syndicated release, you see the label, the link type, the turnaround and how long it stays live, in writing, before anything is booked. When we pitch reporters, we tell you plainly that it is an earned opportunity, and we back it with guaranteed coverage elsewhere so your campaign never depends on a single yes.
Journalists do not write about companies. They write about what companies reveal about markets, investors and everyday financial life. Match your story to a beat and your chances rise sharply.
Daily market moves, sector rotations, big winners and losers, and the forces behind them.
UK fit: FTSE moves, London listings, dual listings, cross-border dealsInflation, interest rates, jobs, growth and central bank decisions that shape portfolios.
UK fit: Bank of England, sterling, original UK survey dataResults, guidance, leadership changes, mergers and acquisitions.
UK fit: listed companies with US investors or US operationsAI, semiconductors, software and the companies changing how business works.
UK fit: British AI, deep tech and fintech scale-ups raising from US fundsRetirement, investing, tax, property and household financial decisions.
UK fit: global comparisons, expat finance, cross-border wealth storiesBitcoin, regulation, tokenisation and institutional adoption.
UK fit: FCA rules, London digital asset firms, tokenised fundsOil, gas, metals, agriculture and the supply chains behind them.
UK fit: London-listed miners, energy transition, food and farm commoditiesHousing markets, commercial property and real estate investment trends.
UK fit: London property data, international buyers, proptechEvery client who asks about MarketWatch has a deeper goal. Understanding it decides the route, the story and the companion titles. These are the six people we hear from most.
A London fintech preparing a Series A or B, with US funds on the target list. Investors will search before every meeting.
A UK-listed or AIM company with international shareholders, or one exploring a US listing or ADR programme.
A British business opening a US office, signing American distributors or entering a new state.
An asset manager, wealth adviser or analyst who wants to be the voice journalists call when markets move.
A token, exchange or blockchain infrastructure company that needs legitimacy fast.
A founder or specialist gathering evidence of recognition, for example for an O-1 visa, EB-1A or UK Global Talent visa.
Tick everything that is true about your company and your news today. The meter suggests the best route into MarketWatch and the companion coverage that would strengthen it. It takes thirty seconds and nothing is sent anywhere.
Your readiness score and suggested route will appear here.
Get My Free MarketWatch Plan →The best financial stories answer a simple question for investors: what does this tell me about where the market is going? These angles work for UK companies again and again, whether pitched to reporters or announced through a labelled release.
Not just “we raised”, but what the round says about investor appetite for your sector right now.
“London AI firm closes Series B as US funds return to European deep tech”
London, Nasdaq or both. Listings, ADR programmes and moves between markets are core MarketWatch territory.
“UK firm picks New York over London for its debut: here is why”
A survey, index or data set nobody else has. Reporters love numbers they can chart and attribute.
“New survey: 6 in 10 UK investors plan to raise US exposure this year”
A British company buying in the US, or an American buyer entering the UK, connects two markets at once.
“British software group makes first US acquisition in Texas”
New offices, distribution deals and hires show ambition and give US readers a local reason to care.
“UK fintech opens New York hub and hires former Wall Street executive”
When the Bank of England or Federal Reserve moves, a sharp, fast quote from a credible UK voice gets used.
“What the latest rate decision means for UK exporters”
Results matter most when they explain a trend, such as consumer behaviour, AI adoption or energy demand.
“Record half-year shows UK households still trading up”
Food, farming and commodity businesses can explain supply, weather and trade shifts that move global markets.
“British agritech firm says new crop data points to tighter wheat supply”
A high-profile appointment, especially from a well-known US or City institution, signals a growth phase.
“Former investment bank partner joins London scale-up as CFO ahead of listing”
The example headlines above are illustrations of each angle, not real articles. Every story we pitch or publish for you is built from your verified facts and approved by you first.
MarketWatch works best as part of a wider footprint. These are the finance, business and UK national titles we most often combine with a MarketWatch campaign. Domain Authority (DA, Moz) and Domain Rating (DR, Ahrefs) show the strength of each site in search. Every guaranteed placement is agreed in writing, with its label, before anything is booked.
| Publication | DA | DR | Label | Why it pairs with MarketWatch |
|---|---|---|---|---|
| Routes that include MarketWatch | ||||
| PR Newswire / Yahoo Finance package | 93 | 92 | Sponsored, no-follow | Labelled release distributed to finance portals including MarketWatch’s press release pages; about 3–5 days |
| Yahoo Finance (syndicated from PR Newswire) | 93 | 94 | Sponsored, no-follow | Puts the same announcement on one of the most visited finance sites in the world |
| Yahoo Finance / AP News / Benzinga package | 94 | 92 | Sponsored, no-follow | Wider syndication across finance and news portals, including Markets Insider |
| Global finance and business | ||||
| Reuters | 94 | 93 | Sponsored | The name every investor recognises; typically live in 1–3 days |
| Business Insider | 94 | 92 | No label | Huge business readership in the US and UK |
| Fortune | 92 | 91 | Sponsored | Corporate and leadership credibility for founders and CEOs |
| International Business Times | 92 | 85 | No label | Global business news with a strong finance and tech section |
| Investing.com | 90 | 89 | No label | Read daily by active traders and investors worldwide, with a UK edition |
| Benzinga | 88 | 86 | No label | Fast-moving market news followed by US retail investors |
| Financial Post | 88 | 85 | Sponsored | North American business audience, ideal alongside a US launch |
| Digital Journal | 87 | 86 | No label | Business and technology news that supports search visibility |
| Global Banking & Finance Review | 81 | 78 | No label | Specialist finance readers in banking, fintech and wealth |
| UK national and London business | ||||
| The Independent | 94 | 91 | Sponsored | National UK reach for consumer-facing finance brands |
| Evening Standard | 93 | 89 | Sponsored | London’s business and City audience |
| The Times | 92 | 91 | Discreet label | The trusted UK masthead investors and boards respect |
| Entrepreneur UK | 92 | 91 | Confirmed in writing | Founder stories and growth companies |
| International Business Times UK | 90 | 82 | No label | UK edition of IBTimes for British business readers |
| London Loves Business | 59 | 72 | Confirmed in writing | London business community and City commentary |
| Sector specialists | ||||
| Fintech Finance News | — | — | Confirmed in writing | Fintech industry readers; details on our title page |
| Farm Online | 57 | 68 | Confirmed in writing | Agriculture and agri-commodity businesses with a farming story |
DA and DR figures come from our current publisher list and change over time. Labels and turnaround are confirmed in writing for your exact booking. Coverage in The Wall Street Journal and Barron’s, MarketWatch’s sister titles, is earned only; see our guides to The Wall Street Journal and Barron’s.
For funding rounds and pre-IPO companies who need investors to find a credible trail in one search.
For UK companies arriving in North America who want partners and customers to see them as established.
For digital asset, trading and fintech brands whose audience lives on market news sites.
Every sector speaks to investors differently. Here is how we usually position companies from the industries that ask us about MarketWatch most often.
Funding, licences, partnerships with banks and user growth, framed around the future of financial services.
Pair: Global Banking & Finance, Fintech Finance NewsRounds from US funds, enterprise contracts and research breakthroughs with commercial impact.
Pair: Business Insider, IBTimesResults, strategy updates, acquisitions and leadership changes with clear investor relevance.
See: IPO and IR PRRegulated launches, institutional partnerships and tokenisation news, always compliance-checked.
See: crypto release distributionMarket outlooks, fund launches and expert commentary that position your team as a trusted voice.
See: financial PRResource updates, transition projects and supply deals that matter to commodity investors.
Pair: Reuters, Investing.comMarket data, large transactions and platforms changing how property is bought and financed.
Pair: Evening Standard, The TimesAgritech funding, commodity insight, food supply and farm investment stories with market relevance.
Pair: Farm Online, ReutersCommodity markets are where farming meets finance. Wheat, coffee, cocoa, fertiliser, dairy and land values move portfolios as surely as tech shares do, and MarketWatch covers them for investors who need to understand what is happening on the ground.
That gives agricultural and food businesses a rare advantage. An agritech company with satellite crop data, a grain trader with a clear view of supply, a farm investment platform or a food manufacturer navigating input pressures all hold insight that financial journalists struggle to find. Framed correctly, that insight becomes expert commentary, original data or an announcement investors want to read.
We usually build these campaigns in two layers: a farming and food layer, such as Farm Online and the trade titles we cover on our agriculture PR agency page, and a finance layer, with a labelled MarketWatch release and coverage in titles like Reuters or Investing.com. Buyers, lenders and investors then see the same credible story from both directions.
A MarketWatch campaign is a sequence, not a single send. This is the process we follow for every client, from the first conversation to the report you share with your board.
You tell us what you are announcing, who needs to see it and by when. We give you an honest view of whether MarketWatch is the right stage, which of the three doors fits, and what companion coverage would make the biggest difference.
Within a day or two you receive a written plan: the route into MarketWatch, the guaranteed titles with DA, DR and label, turnaround and live periods, and the earned opportunities we will pursue. Nothing is booked until you approve it.
Our writers interview your team, find the market angle and draft the release, pitch and supporting articles. We shape every word for financial journalists and investors, and for compliance with any regulated claims.
You approve every line. For regulated businesses, such as investment firms or crypto companies, we build in time for your compliance team or legal adviser to review financial statements before publication.
The labelled release goes out through the agreed syndication package and appears on MarketWatch’s press release pages, Yahoo Finance and partner portals. At the same time we pitch relevant reporters, including London-based finance journalists, with tailored angles.
Companion placements in titles such as Reuters, The Times or Investing.com go live in the agreed windows. Each one carries your story to a different audience and strengthens your search footprint.
You receive live links and a clear report. We show you how to use the coverage in investor decks, data rooms, sales pitches and on your website, and plan the next story so your momentum never stalls.
A release that appears on MarketWatch sits next to announcements from global corporations. It has to look and read like it belongs there. Here is what separates one investors read from one they scroll past.
1London fintech Example Ltd closes Series A round and plans 40 US hires
2LONDON, 1 October 2026 — Example Ltd, a London-based business lending platform, today announced a Series A round led by a US growth fund, which it will use to open a New York office and triple its engineering team.
3Founded in 2021, Example serves small UK manufacturers who struggle to access working capital. The US expansion follows two years of growth in the UK market.
4“Small manufacturers on both sides of the Atlantic face the same problem,” said the chief executive. “We have proved our model in Britain and the US is the natural next step.”
5The company works with more than [verified number] businesses and is authorised by [regulator, if applicable].
6About Example Ltd — three-line boilerplate, website and media contact.
Investors no longer only search Google. They ask ChatGPT, Perplexity, Gemini, Copilot and Google’s AI Mode to summarise a company before they read anything else. Those tools build their answers from sources they consider trustworthy, and established financial publications sit near the top of that list.
When your announcement appears on MarketWatch and Yahoo Finance, and your story is told consistently in Reuters, The Times or Investing.com, AI tools have credible material to draw on. When the only sources are your own website and a few social posts, the answer is thin, out of date or, worse, built from a competitor’s version of events.
This is generative engine optimisation (GEO) and answer engine optimisation (AEO) in practice. We write every release and article so it can be quoted cleanly:
Read more in our guide to the best publications for AI visibility.
We see the same errors again and again when companies try to reach MarketWatch on their own, or with the wrong partner. Each one is easy to avoid once you know it.
No honest agency can promise a story written by MarketWatch journalists. If someone does, ask exactly what you will receive, where it appears and how it is labelled.
“We are an innovative UK firm” is not news. Reporters need a market angle, a number or a trend they can explain to investors.
MarketWatch writes mostly for Americans. If your release never explains why your news matters to them, it will be read and forgotten.
A release that lands during a major market event, a central bank decision or a holiday week can vanish. Timing is part of the strategy.
A syndicated release stays live on MarketWatch for around three months. Without companion coverage, your footprint fades when it does.
Financial promotions, investment claims and crypto statements are regulated. A careless sentence can create real problems with the FCA or other regulators.
Immigration reviewers look for independent coverage about you. Self-written releases help as supporting material, but they are not a substitute for earned editorial.
The value of a MarketWatch appearance multiplies when it is in your investor deck, website, sales emails and LinkedIn, not just in a folder.
Financial audiences are sceptical by training. A campaign built on exaggeration damages your credibility the moment someone checks. These are the rules we follow on every MarketWatch campaign.
Straight answers to the questions founders, CFOs and communications teams ask us most about getting featured in MarketWatch from the UK.
Getting featured
Yes. UK companies appear in MarketWatch through earned stories written by its reporters, including its London bureau, and through labelled press releases syndicated onto its press release pages by newswire partners. Earned coverage needs genuine market news; syndication can be arranged in advance.
Start with a story that matters to investors, such as a funding round, listing, acquisition, results or original data. Then choose a route: pitch MarketWatch reporters for earned coverage, distribute a labelled release through a syndication package that includes MarketWatch, or offer expert commentary when markets move. United Press plans and runs all three.
No honest agency can guarantee a story written by MarketWatch journalists. What can be agreed in advance is a labelled press release that appears on MarketWatch’s press release pages through a syndication partner. We always tell you which is which, in writing, before anything is booked.
Yes. MarketWatch carries press releases supplied by distribution partners in a dedicated press release section. They are labelled as press releases and are separate from articles written by its newsroom.
A labelled release through a syndication package usually appears within about three to five days of approval. Earned editorial coverage depends entirely on the news cycle and the reporter’s interest, so it cannot be scheduled.
Through the syndication packages we use, releases typically stay live on MarketWatch for around three months. Copies on other partner sites, such as Yahoo Finance, may stay live for different periods, which we confirm in writing.
No. Syndicated releases on MarketWatch are labelled and use no-follow links. Their value lies in credibility, visibility to investors and the trusted sources AI tools can find, not in link signals for search rankings.
Not exactly. A syndicated release is your own announcement published in MarketWatch’s press release section with a clear label. A feature is an independent article written by a journalist. Both have value, and it is important to describe each accurately when you share it.
About MarketWatch
MarketWatch is a long-established financial news publication owned by Dow Jones, the publisher of The Wall Street Journal and Barron’s, and part of News Corp. Its journalists follow Dow Jones editorial standards, which is why investors and finance professionals widely read and cite it.
MarketWatch is owned by Dow Jones & Company, which has been part of News Corp since 2007. Dow Jones acquired MarketWatch in 2005.
Yes. MarketWatch opened a London bureau in 2018 to cover UK and European markets for its global audience.
MarketWatch is read mainly by US investors, finance professionals and people managing their own portfolios, along with a substantial international audience that follows global markets.
No. They are separate publications with separate newsrooms, but both belong to Dow Jones. MarketWatch focuses on fast market news and personal finance, while the Journal covers business, politics and world news in depth.
Markets and stocks, the economy, company earnings, technology, personal finance, retirement, real estate, commodities and crypto. Each beat has its own reporters and its own view of what counts as news.
Strategy and stories
News with clear investor relevance: London or US listings, cross-border acquisitions, large funding rounds from US investors, original market data and sharp commentary on events such as interest rate decisions or major market moves.
Sometimes. A labelled release can help a smaller company show credibility when raising or entering the US. If your story is not yet ready, we will tell you and suggest building coverage in UK and sector titles first.
It depends on your goal. For investors, Reuters and The Times work well. For US entry, Business Insider and Financial Post. For traders and crypto, Investing.com, Benzinga and IBTimes. Our finance media stack table above shows DA, DR and labels for each.
It can support it. Investors search companies before meetings, and credible financial coverage gives them confidence that your story has been told publicly and consistently. It does not replace strong fundamentals, but it removes a common source of doubt.
A labelled release can be supporting material, but immigration reviewers usually look for independent coverage about the applicant in major media. We recommend earned and expert coverage as the core of visa evidence, with releases in a supporting role. Always take advice from your immigration lawyer.
Yes, where the project is legitimate and its communications are compliant. Crypto announcements face extra scrutiny from publishers and regulators, so we check claims carefully and choose titles that accept digital asset stories.
Yes, when the story connects to markets: commodity supply, agritech investment, food inflation, trade or land values. We often pair a labelled MarketWatch release with Farm Online and finance titles such as Reuters.
Working with United Press
We have worked in PR since 2001 from Bond Street in London. We explain every route honestly, agree guaranteed titles in writing before booking, write for financial audiences and build complete campaigns rather than single placements.
Yes. We work with clients from every country, with a particular focus on UK companies and international businesses entering or growing in Britain and the US.
Our writers do, working from an interview with your team and your verified facts. You approve every word before anything is published.
A short description of your company, the news you want to announce, the date it can be made public, your goals and any figures you are happy to share. A website and LinkedIn profiles help too.
We write carefully and flag statements that may be regulated, such as investment claims or financial promotions, but the final sign-off should come from your compliance team or legal adviser. We build time for that into every plan.
Yes. You receive live links to every placement, notes on labels and timings, and practical suggestions for reusing the coverage in your investor materials, website and sales outreach.
We tell you. Sometimes a UK national, a trade title or a specialist finance publication will reach your audience better. Our advice is based on your goal, not on selling a particular package.
Use the form on this page to tell us about your company and your news. We will reply with a free written plan, normally within 24 hours, covering the best route into MarketWatch and the companion titles we recommend.
Search and visibility
Indirectly. Syndicated releases use no-follow links, so they are not a ranking tactic on their own. They do increase branded searches, help your company appear in news results and give Google and AI tools trusted sources that confirm who you are.
They may. AI assistants draw on sources they consider trustworthy, and established financial publications are among them. Consistent coverage across several respected titles gives AI tools the best chance of describing your company accurately.
Domain Authority (DA) is a Moz score and Domain Rating (DR) is an Ahrefs score. Both estimate the strength of a website in search on a scale of 0 to 100. They are a useful guide to a publication’s online authority, alongside its audience and reputation.
Yes, and describe it accurately, for example “our announcement on MarketWatch” rather than “MarketWatch wrote about us”. Accurate wording protects your credibility with investors and journalists.
Yes. We help companies respond to inaccurate coverage, request corrections where facts are wrong and build a stronger body of accurate coverage so the full picture is visible to investors and search engines.
Every day the market decides who to believe. Tomorrow it could be you.
You did the hard part already. You built the product, won the customers, hired the team and survived the years when nobody was watching. What is missing is not quality. It is visibility in the places that investors, partners and AI tools trust.
Somewhere right now a fund manager is shortlisting companies in your sector. A US distributor is deciding which British brand to call. A journalist is looking for a London voice to explain what just happened in the markets. Each of them will search before they act. Let them find a story you are proud of.
Tell us about your news today. We will send you a free written plan with the best route into MarketWatch and the finance titles that should sit beside it, honestly, clearly and with no obligation.
Get My Free MarketWatch Plan →
United Press · Brook’s Mews, Bond Street, London W1K 4HA · 07447 882377 · In PR since 2001 · Clients in the UK and worldwide
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