Best PR for Kitchens and Interiors Brands in the UK (2026): Coverage Editors Want
PR for kitchen makers, bathroom studios, interior designers and furniture brands. Interiors coverage is won with great photography and real projects. We help you get both in front of the right editors, and book guaranteed features where they fit.
How kitchen and interiors brands get coverage
Interiors editors choose projects, not press releases. A finished kitchen, a restored townhouse or a new collection, shot beautifully and credited properly, is what lands a page in a consumer magazine or a story in the trade press.
United Press works on two tracks. We pitch your projects and products to UK interiors and trade editors, which is earned coverage. Alongside that, we can book guaranteed features in titles from our publication network, agreed in writing, approved by you, and live within 14 days of approval or a 100% refund.
Where kitchens and interiors stories run
| Type | Examples | Route |
|---|---|---|
| UK consumer interiors | House & Garden, Elle Decoration, Livingetc, Homes & Gardens, Ideal Home | Earned |
| UK trade | kbbreview, KBB Focus and other kitchen and bathroom trade titles | Earned |
| Regional property pages | Local newspapers and property supplements | Earned |
| Business and luxury | London Loves Business, Haute Living | Bookable |
| US home trade | Furniture Today, Home Accents Today | Bookable |
Bookable titles are in our publication network, October 2026. Terms are confirmed in writing before you book. This is not a list of past clients.
What interiors editors need from you
Moments that shape the interiors calendar
Monthly magazines plan three to six months ahead, so pitch well before each moment.
kbb date source: Design Buy Build.
How an interiors campaign runs
- Project auditWe find the projects and products with the strongest story and best images.
- Media planWe match each one to consumer, trade, regional and bookable titles.
- Pitch packWe write the story, gather credits and organise images.
- PitchingWe pitch editors with the right exclusivity and timing.
- Guaranteed featuresWhere it helps, we book network titles you approve.
- ReportingYou get a clear record of coverage and links.
Making furniture rather than kitchens? See our furniture brand PR page, or home improvement PR for products sold in DIY and trade channels.
Three example interiors campaigns
A bespoke kitchen maker in the Cotswolds
“A hand-painted kitchen for a restored farmhouse”
- Route: earned pitch to consumer interiors titles, plus regional property pages.
- Angle: craft and the building’s history.
- Outcome sought: enquiries.
A London bathroom studio
“How small London bathrooms are getting smarter”
- Route: trade press, plus London Loves Business.
- Angle: design for small spaces.
- Outcome sought: showroom visits.
A UK furniture maker entering the US
“British craftsmanship arrives in American showrooms”
- Route: Furniture Today and Home Accents Today.
- Angle: the US launch.
- Outcome sought: trade buyers.
Illustrative plans with example headlines. They are not client results.
United Press is a London PR agency at Brook’s Mews, working since 2001 with clients worldwide, and a winner or shortlisted at PRWeek, CIPR Excellence, UK Agency, PRCA DARE, The Drum and UK Social Media Communications Awards.
Kitchens and interiors PR questions
How do kitchen and interiors brands get press coverage?
With strong, professionally photographed projects, full credits and a clear story, pitched to the right consumer and trade editors at the right time. Guaranteed features in network titles can add certainty.
Can you guarantee House & Garden or Elle Decoration?
No. Those titles are not in our network, so coverage there is earned. We can guarantee features in titles from our network, live within 14 days of approval or a full refund.
Do I need professional photography?
Yes. Interiors editors rarely run a project without high-quality, well-styled images.
How far ahead should we pitch?
Monthly magazines often plan three to six months ahead, so seasonal stories need to be pitched early.
Do you work with brands outside London?
Yes. We work with kitchen, bathroom and interiors businesses across the UK and abroad.
How much does interiors PR cost?
There is no fixed price. Every campaign is planned around your goal and the titles you need. Share your goal and budget in the form below for a personalised plan.
Ready to get your projects published?
Tell us about your brand and your best recent projects. We will send a free plan with the titles, timing and guaranteed options that fit.