Best Travel and Hospitality PR Agency (2026): Coverage for Destinations, Tour Operators and Travel Brands
PR for the wider travel industry: tourist boards and destinations, tour operators, airlines, cruise lines, travel tech, restaurants and attractions. We pitch UK and international travel desks with stories that have a real reason to run now.
Travel PR across the whole trip
Running a hotel or hotel group? Our hotel PR page goes deeper on that market.
The travel desk calendar
Travel editors plan months ahead. Pitch the season before the one you want to appear in.
What travel journalists actually cover
| Hook | Why it works |
|---|---|
| Something new | A new route, opening, ship or tour is news on the day it launches. |
| Booking data | Your own search or booking trends can show where people are going and why. |
| A real person | A guide, chef or founder with a story gives the piece a face. |
| Value | Readers want ideas that save money or time. Specific prices and dates help. |
| Responsible travel | Specific, checkable action on local communities or the environment. Vague green claims get ignored. |
Running a press trip the right way
A visit is often the best way to earn a review. It needs to be planned around what the journalist needs.
- Pick the right writer. Match the trip to someone who covers that kind of travel for a title your guests read.
- Agree it in advance. Dates, what is paid for and what the writer wants to see.
- No promise of a positive review. Writers keep their independence. Many titles state that a trip was hosted.
- Influencers label their posts. UK advertising rules require paid or gifted content to be clearly marked as an ad.
- Follow up with facts. Prices, booking links and high-quality images make the piece easy to write.
Titles in our network for travel brands
Most travel coverage is earned. Next to that, you can book features in titles from our publication network. These go live within 14 days of approval or you get a 100% refund.
| Title | Good for | Listed link |
|---|---|---|
| The Independent | UK readers and a national news name | Sponsored, no-follow |
| Bustle | US lifestyle and trip ideas | Do-follow |
| Simple Flying | Airlines and aviation | Sponsored, no-follow |
| Robb Report Africa | Luxury travel to Africa | Do-follow |
| Toronto Life and LA Magazine | City readers in Canada and California | Do-follow |
Listed terms in our publication network, October 2026. We confirm them in writing before you book. Google asks that paid links are marked as sponsored or nofollow, so we discuss link treatment with you first. Condé Nast Traveler is not bookable at the moment.
Three example travel campaigns
A region launching to UK visitors
“The quiet coastline with a new direct flight from London”
- Route: press trip for national travel writers, plus a feature in The Independent.
- Timing: pitched in autumn for spring pieces.
- Outcome sought: awareness and bookings.
A booking app with new data
“Searches for off-season city breaks are climbing”
- Route: data story pitched to travel and business desks.
- Timing: January booking peak.
- Outcome sought: downloads and partner interest.
A chef opening a second site
“The chef bringing coastal cooking to the city”
- Route: food writer visits before opening, plus city guides.
- Timing: four to six weeks before opening.
- Outcome sought: a full opening month.
Illustrative plans with example headlines. They are not client results.
United Press is a London PR agency at Brook’s Mews, working since 2001 with clients worldwide, and a winner or shortlisted at PRWeek, CIPR Excellence, UK Agency, PRCA DARE, The Drum and UK Social Media Communications Awards.
Travel PR questions
What does a travel PR agency do?
It gets destinations, travel companies and hospitality brands into the media through news pitching, press trips, reviews and, where useful, guaranteed features in network titles.
Can you guarantee a feature in a national travel section?
No. National travel sections are earned. We can guarantee features only in titles from our publication network, live within 14 days of approval or a full refund.
Do you arrange press trips?
Yes. We match writers to the trip, agree the details in advance and follow up with the facts they need. We never promise a positive review.
Can you reach travellers outside the UK?
Yes. We pitch international media and can book features in US, Canadian and African titles in our network.
How far ahead should we start?
Three to six months for most travel features, because editors plan by season. News, such as a new route, can move faster.
How much does travel PR cost?
There is no fixed price. Every campaign is planned around your goal and the titles you need. Share your goal and budget in the form below for a personalised plan.
Ready to put your trip in the papers?
Tell us what you offer, who your guests are and when you want them to book. We will send a free plan with the angle, titles and timing that fit.
